Confessions of an Aca/Fan: Transmedia Storytelling 101

Confessions of an Aca/Fan: Transmedia Storytelling 101

I've just read a Henry Jenkins article, as suggested by PHONAR, discussing Transmedia.
A very interesting and insightful article, mentioning how the art of story telling and involving the reader in more than one way through different entry points in media.

It mentions Star Wars and The Matrix as fine examples of transmedia.

Excellent !!!